Jenni Light
Insights, Strategy and Education
Well Hello! I love making things, breaking things and making them better. I love experimenting, understanding and creating experiences that both kids and kids at heart connect to.
Visionary leader with 15+ years of experience designing products, services and educational content. Ability to scale education-focused programs at the intersection of technology, research, and partnership strategy. Proven success building cross-sector coalitions, managing global stakeholder networks, and leading initiatives that drive measurable outcomes in K-12 learning,digital transformation, and user-centered innovation. Skilled in translating complex design needs into scalable insights driven initiatives. Adept at guiding partner ecosystems, co-creating with educators, and driving operational alignment across product, engineering, and marketing teams.
Advancing Educational Research and Development Fund (AERDF.org) Assessments for Good (AFG):
Lead UX Research, Insights and Strategy
May 2025- Present
• Guided strategic design and research initiatives to develop equitable K-12 learning assessments backed by philanthropic investment and advanced AI/data insights.
• Collaborate with district leaders, educators, students and parents to develop and scale next-generation student evaluation tools.
• Built hybrid research frameworks and feedback programs to influence long-term roadmap alignment, program growth, and implementation across schools.
• Advise executive leadership on partner opportunity, measurement and scale, and market landscape alignment across the our partner schools and systems.
Booz Allen Hamilton: Lead Design Strategy: UX, CX and HCD
September 2022 - May 2025
• Supported CX, UX, and service design projects across federal agencies (CDC, VA, USDA, FAA) with education-adjacent outcomes in public health, workforce development, and civic access.
• Built and implemented long-term transformation frameworks that supported secure, scalable user journeys and aligned to evolving federal federal changes and generative AI efforts
• Developed and taught internal training on DEI, service design, and CX, helping to upskill 1,000+ internal leaders across the firm.
• Created functioning prototypes to onboard new administration members to office
Savannah College of Art & Design: Professor of Design, Research and Business Innovation
August 2015 – Present
• Service Design: A systemic perspective (MFA, MBI)
• Design Innovation and Marketing Strategies (MFA, MBI)
• Visualizing Services: Storyboarding, Maps and Models (MFA, MBI)
• Drawing for Design Thinking (BFA, MA and MFA)
• Field Research / Ethnography (MA and MFA)
• Intro to Design Management (MA and MFA)
• Creative Business Leadership (MBI)
• Human Factors in Design (BFA - MFA)
• Design Innovation and Marketing (MA and MFA)
​
Mural: Lead Consumer Insights
Feb 2021 - July 2022
• Led strategic research supporting Mural’s transition to post-pandemic remote collaboration tools.
• Built qualitative insight frameworks to supplement analytics data and inform product team sprints.
• Developed long-term community-building strategies and engagement playbooks across global teams.
• Partnered with Product and Design to prioritize roadmap features tied to user behavior, retention, and satisfaction metrics.
Cartoon Network, Atlanta GA: Senior Design Research and Experience Design
Dec 2015 - Nov 2021
• Managed the strategic partnership of the following IP OK, KO!, Steven Universe, We Bare Bears and Powerpuff Girls, supporting on air teams with creating offline engagements and activities.
• Co-created the Powerpuff Girls Powerpuff Internship Program aimed at reaching young artists and bringing them into a marketing and animation team and provide real world published work experience. Each intern had their work featured on Cartoon Network Socials as well as a short feature about their background and what they love about animation.
• Led research and strategy for ages 4-14 content and digital learning experiences focused on social-emotional learning, digital safety, and student agency.
• Partnered with AWS to develop two Alexa voice skills promoting STEM learning and digital literacy among youth audiences.
• Published insights on emerging tech in ages 9-14 (voice-first, AI interaction) and advised internal teams on education-focused innovation / STEM strategy.
• Created community-led programs, including MIT SCRATCH foundation partnership that fostered inclusive, accessible storytelling and engagement through coding with our licenses and IP
Earlier Roles and Experiences
• Senior Design Researcher at Thrive and Artefact (clients included education/health-focused Fortune 500 companies)
• Researcher at frog, leading insight gathering and strategy for technical and human-centered projects
• Independent Toy Designer, developing educational products for children and families (clients: Fisher-Price, BBC Planet Earth, Martha Stewart Kids)
​
Core Capabilities
Program & Partner Leadership
• Multi-Year Strategy Planning • K-12 Education Ecosystems • Stakeholder Engagement
Research & Insights
• Mixed-Methods Research • Service Design Frameworks • Voice of Customer Programs
• Equity-Centered Design • Longitudinal Tracking • Field Research & Surveys
• Sketchnoting • Idea Visualization • Brand Management
Technology & Innovation
• Cloud-Based Platforms (Azure, M365, Dynamics) • AI Workforce & Skills Alignment
• Remote Collaboration Tools (Mural, Miro) • Data Storytelling • K-12 Coppa Compliant Strategies
Business & Education Outcomes
• Digital Equity in Education • Scalable Partner Programs • Classroom Transformation
• KPIs: Adoption, Consumption, Learning Outcomes
Education
Savannah College of Art and Design
BFA Industrial Design + Documentary Photography
MFA Design Management + Strategy